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Use Case: Verbolia to create SEO campaign for Black Friday

Friday, November 26, 2021 marked the kickoff of Black Friday (followed by Cyber Monday), one of the most important events for e-commerce. In recent years, this tradition,  which began in the United States, has spread around the world to become one of the most lucrative periods of online business. Today, more and more internet users […]

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Posted by Verbolia December 20, 2021

Fast Five – Nicolas Nguyen

This week’s Fast Five interview takes us to Lyon, France where we met Nicolas Nguyen, SEO expert and co-founder of Semji, an innovative platform for generating super SEO optimized content. Founded in 2012, Semji is specialized in SEO, E-reputation and Content Marketing. Passionate about innovation and entrepreneurship, and with over 10 years of experience in […]

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Posted by Verbolia December 8, 2021

Link Building Tips for E-commerce Companies

4 Super-Effective Link Building Tips for Ecommerce Websites   94% of all content gets zero backlinks.* This is good news for your ecommerce website because if you can generate at least a few backlinks to each piece of content on your website, you’ll be head and shoulders above most online stores in your niche. This […]

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Posted by Verbolia December 3, 2021

Weekly Wrap-Up #7

We are delighted to present you the 7th edition of The Weekly Wrap-Up. Each week, our marketing team reviews the best articles related to e-commerce, SEO and digital marketing trends to bring you the most insightful ones. Let’s quickly take a look at the most popular topics in the industry this week: Ecommerce brand’s valuation […]

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Posted by Verbolia November 19, 2021

Fast Five – Loïc Hélias

For this week’s Fast Five interview, we met with Loïc Hélias, Head of SEO at Decathlon, the world’s largest sports retailer. With over 10 years experience in the SEO industry helping some of the biggest brands develop their SEO strategy and increase their growth, Loïc Hélias is a recognized SEO expert and seasonal speaker. During […]

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Posted by Verbolia November 17, 2021

What Are Zero-Click Results and What Do They Mean for SEO?

Over half of Google searches end up without a click to any of the search results. This begs the question, why do people search for something without clicking on the results? And more importantly, how does that affect your website’s SEO rankings? This post covers everything you need to know about zero-click results, what it […]

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Posted by Verbolia November 5, 2021

Fast Five – Koen Van Lysebetten

For the 14th issue of our Fast Five interview series, we had the great pleasure of talking to Koen Van Lysebetten, Head of Growth at Gimber. Founded in 2018, Gimber is an innovative company that provides healthy and non-alcoholic beverages made with a blend of the finest organic ginger, spices and herbs. During the interview, […]

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Posted by Verbolia November 3, 2021

What Is a Good Ecommerce Landing Page?

Many people associate landing pages with offers outside the eCommerce world, leaving many eCommerce businesses to overlook it as a potential marketing asset. However, a well-designed eCommerce landing page can give your conversions a dramatic boost on a particular product. Below, we’ll look at the benefits of eCommerce landing pages and how they’re different from […]

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Posted by Verbolia October 27, 2021

Weekly Wrap-Up #6

Welcome you to the 6th edition of The Weekly Wrap-Up. Each week, our marketing team reviews the best articles related to e-commerce, SEO and digital marketing trends to bring you the most insightful ones. Let’s quickly take a look at the most popular topics in the industry this week: The Ecommerce Challenge, Zalando’s approach to […]

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Posted by Verbolia October 22, 2021

Fast Five – Alex Veremij

This week’s Fast Five interview takes us to the Netherlands where we met Alex Veremij, marketing strategist at Promoguy, a fast-growing digital marketing agency. Although the name suggests it, the company doesn’t just focus on promotion. It also helps its clients create digital marketing strategies tailored to their needs. With many strings to his bow, […]

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Posted by Verbolia October 21, 2021

Weekly Wrap-Up #5

If you are looking to follow the news, you have to recognize that the Internet has considerably simplified the process. Today, to quickly access information, it is much easier to consult a website than to buy a paper version. However, with so many online media sites, both general and specialized, it can be challenging to […]

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Posted by Verbolia October 8, 2021

Fast Five – Benoît Perrotin

Verbolia is pleased to welcome Benoît Perrotin, Head of SEO at Eskimoz, an SEO agency based in France, for this week’s Fast Five interview. After studying IT development, Benoît quickly became interested in SEO. Over the years, Benoît has gained a lot of experience in this field and is now considered by his peers as […]

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Posted by Verbolia October 6, 2021