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Transcript of Podcast: The Power of SEO for any Worldwide Brand
Hosted by Daniel Valle Vieyra, Head of Operations at t2ó, the latest episode of their podcast show Digital Meets features our CEO, Pierre-Olivier Danhaive, and Javier Gutiérrez, Director of Digital Marketing Operations at GÜO Tech. In this episode, they shared their views on the evolution of SEO and how brands can benefit from it. Below […]
Fast Five – Javier Osorio
We’re back with our Fast Five interview series! Every two weeks, we invite experts from the SEO scene to share with us valuable insights into SEO and their views on the challenges ahead. This week we are pleased to welcome Javier Osorio, General Manager of MundoMD, a digital marketing agency specialized in SEO and search […]
Meet our New Customer Success Manager 🛸
We’re thrilled to have onboard Evelien Rondenbosch, our new Customer Success Manager 🎉 Check out this Q&A session with Evelien to learn more about her role at Verbolia, her previous experience and more. Hello Evelien, can you tell us a little about yourself? Hi, my name is Evelien Rondenbosch, I am 28 years old […]
How to Avoid Duplicate Content on Your Ecommerce Site
Creating content is one of the most important components of building an ecommerce website. It’s through content that customers and prospects get to know who you are, see the available products and their descriptions, locate payment instructions, read blog posts, and more. The very success of your site’s search engine optimization (SEO) efforts is hinged […]
Why You Should Build Seasonal Landing Pages for SEO
Not all products share the same demand cycle. Some products, especially necessities like household and grocery items, are in-demand throughout the year. However, those whose demand spikes during the holiday season require their own eCommerce seasonal landing pages. All-year-round landing pages are okay if your eCommerce site stocks products that people buy throughout the […]
Top Ecommerce SEO Tips To Improve Your Rankings In 2022
There are 12 to 24 million eCommerce websites in the world. So how can your brand stand out? While brick-and-mortar stores have to worry about foot traffic, you must focus on digital search engine traffic. Search engine optimization or SEO is an effective yet affordable long-term approach to growing your eCommerce business. […]
How to do Keyword Research for an Ecommerce Website in 2022
Effective keyword research is vital because online shopping has become big business. According to some estimates, eCommerce sales accounted for 14.1% of retail purchases globally in 2019. And by 2024, this number is expected to grow to 22%.Therefore, every marketer must understand how to perform keyword research in 2022. Keywords are the driving mechanism […]
Content Marketing for Ecommerce Businesses: 5 Essential Tips
Seventy percent of people prefer to find out about your ecommerce store through an article rather than a traditional ad. This is why an effective content marketing strategy is critical. It allows you to build trust and traffic in a compounding way, which pays dividends over time. So in this article, we’ll cover […]
6 Factors to Consider in an International SEO Strategy
The number of people who speak English is slightly above one billion. This means that if you aren’t implementing an international SEO strategy, you’re ignoring six billion people and leaving a lot of money on the table. In this post, we’ll show you how to tap into other markets and what you should consider when […]
5 Common Technical SEO Issues for Ecommerce Websites
Technical SEO refers to any changes you make to a website or server that can affect its search engine rankings. It consists of optimizing page titles, sitemaps, http headers, and title tags, to name a few. What technical SEO doesn’t involve are keyword research and backlinks. Don’t overlook the following five technical SEO issues thinking […]
Fast Five – Frederik Vermeire
For the final chapter of this year’s Fast Five interview series, we are pleased to welcome Frederik Vermeire, SEO specialist at WiSEO, a Belgium-based marketing agency specialized in search engine optimization. With over 15 years of experience in the SEO and online marketing industry, Frederik Vermeire is undeniably the driving force behind WiSEO. With many […]
Use Case: Verbolia to create SEO campaign for Black Friday
Friday, November 26, 2021 marked the kickoff of Black Friday (followed by Cyber Monday), one of the most important events for e-commerce. In recent years, this tradition, which began in the United States, has spread around the world to become one of the most lucrative periods of online business. Today, more and more internet users […]